Posts by Linda Graceffo

Should I update my logo?

Posted by on Feb 16, 2017 in Business, Current Posts, Featured Slider Posts, General | 0 comments

Should I update my logo?

This is a good question and it really depends on many factors. If you no longer feel that your logo reflects your business as you grow and expand then probably you should. On the flipside, if you have a strong logo brand right from the get-go then you might do more harm than good if you update your logo. You know that feeling when you’ve just put a fresh coat of paint in that special room in your home? We all love that crisp clean look, it makes us feel better. And the same thing applies for your logo. The rule of thumb if you want to rebrand your businesses is keep the changes to a...

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Benefits of a Graphic Designer

Posted by on Dec 8, 2016 in Business, Current Posts, Featured Slider Posts, General | 0 comments

Benefits of a Graphic Designer

When you have an idea but you just don’t know how to make it come to life, that’s exactly what a graphic design professional will do for you. They will listen to your ideas, you know your business better than anyone else, and this is the place to start. The designer will then work with you to come up with concepts that work within your budget and business plan. Another huge benefit of using a graphic designer is the fact that they are a one-stop source of services for your businesses. For instance, you are starting up your own business or updating the look of an existing one and you need...

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How-To Books.

Posted by on Oct 21, 2016 in Art, Business, Current Posts, Featured Slider Posts, General | 0 comments

How-To Books.

How to successfully self-publish a How-to book.  If you are an expert in your profession or hobby then writing a How-to book might be right for you. How-to books are extremely popular because many people, including myself can appreciate a step-by-step guide of how to do something we have never done before. We might be intimidated to jump right into something without research or basically we are lazy and don’t want to do all the research. Why reinvent the wheel when someone else has already done it? The wildly popular “Dummies for ______” are everywhere and easy to find. Here are some...

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Yes You Can Self-Publish.

Posted by on Sep 6, 2016 in Art, Current Posts, Featured Slider Posts, General, Lifestyles | 1 comment

Yes You Can Self-Publish.

I have people asking me  all the time if they think anyone would read their memoirs. The answer is a resounding, yes! If you have led a full adventurous life, travelled a lot and friends or family are constantly telling you that you should write a book, then go for it! You might consider taking a writing course or hiring a professional copy-writer if you can’t write. A copy-writer will research content for your book, be creative and also ensure sentence structure and flow. Remember not to do your own proofreading. This is separate from copy-writing and done after the manuscript is...

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