Renowned Canadian designer Joseph Ribkoff’s signature has been gracing labels of iconic women’s fashion, ever since he started his business in 1957.

 “I went into business when I was just 21,” laughs Joseph Ribkoff. “I must have had horseshoes around me, because I did everything right.”

Don’t let his humility and casual attire fool you.

The man’s understanding of what women want would put Nick Marshall (played by Mel Gibson in the movie “What Women Want”) to shame.

 “It all began with Marilyn,” says Ribkoff. “Is there anything more to say? Marilyn Monroe.”

Through the years, women’s fashion may have changed dramatically, but each season Joseph Ribkoff produced collections of chic and elegant interpretations of femininity inspired by a woman’s curve.

“Times change, but the women we design for remained the same,” said Joseph. “We design for a state of mind, for a woman that feels young.” 

Classic, timeless, and luxurious are the words customers use to describe Joseph Ribkoff’s statement pieces in formal dresses and separates for special occasions to business wear, day wear and travel-friendly resort and cruise wear.

PatrYka Designs in Mill Bay proudly carries the Canadian line’s collection and will be featuring new and popular items from the label in their upcoming Joseph Ribkoff Trunk Show on Saturday, April 13th, from 11 am to 4:00 pm.

Trunks shows are fun, casual way to experience fashion, enjoy friends and refreshments, so be sure you mark your calendars! 

Patryka Designs
315-2720 Mill Bay Road,
Mill Bay Centre,
Mill Bay, BC.
250-743-3531.       http://www.patrykadesigns.com/

See all articles by Patty Jeffs